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Each rug supports Berber women weavers and their communities
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Custom Rugs, Made for You

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Beni Mrirt Rugs

Beni Mrirt rugs represent the pinnacle of Moroccan artistry and modern elegance. Handwoven in the Middle Atlas Mountains using 100% natural wool, these luxurious rugs are celebrated for their exceptional softness, dense pile, and meticulous craftsmanship. Each rug can feature up to 10,000 individual knots per square meter, creating a silky texture and long-lasting quality that elevate any interior. Blending traditional Berber weaving techniques with contemporary design, Beni Mrirt rugs showcase subtle geometric patterns and rich, soothing tones. Their plush feel and refined aesthetic make them perfect for living rooms, bedrooms, or statement spaces seeking warmth and sophistication. A true symbol of Moroccan luxury — timeless, authentic, and made to be cherished for generations

Have a design in mind?

Our team of skilled artisans and designers is ready to bring your vision to life with a custom handmade rug crafted just for you. 📞 Contact us now to create your personalized rug with care and precision!

Artisan-Made, Naturally Beautiful

Each Beni Mrirt rug is meticulously handwoven by skilled artisan women using traditional techniques passed down through generations. At the heart of our craft is a talented team of women who pour their expertise and care into every knot, creating high-quality rugs with remarkable precision and timeless beauty. We use 100% natural wool, carefully selected and hand-washed, giving each piece a luxurious texture and an authentic character that reflects the true spirit of Moroccan craftsmanship.

How long will my order take?

For custom made Rugs, estimated delivery is 4-8 weeks, but we recommend you to check in with us if there is a rush order.

Why Hand Rugs ?

⏳ We craft our rugs over months of meticulous work—not just days.
In a modern studio just Khenifra , our highly trained and quality-obsessed team creates each rug under certified fair trade conditions, where every artisan is treated like family.

🧶 Each Hand rug is made from premium, heritage-quality wool, carefully handwoven and then finished with a secret washing process that gives it unmatched softness, sheen, and durability unlike anything else we've seen.

🎨 Our designs are developed in-house by our creative team or in collaboration with leading figures in the world of design, ensuring every piece is not only beautiful but truly one of a kind.

🏡 The result? A rug like no other, crafted for homes like no other.

Do you offer wholesale service?

Yes, we do offer wholesale services.
We provide special pricing for wholesale buyers—whether you own a physical store or sell through an online platform. We're happy to support your business journey and would be proud to help you grow your brand with our high-quality products and reliable service. Contact us

100% ORGANIC

100% ORGANIC

We believe in rugs that feel genuine and artistry that shines naturally.

100% Wool

100% Wool

Rugs woven from 100% natural wool, pure and timeless

Handcrafted

Handcrafted

"Handcrafted means made by skilled hands with care, authenticity, and timeless beauty."

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